Press Releases

MOUNTAIN VIEW, CA — May 20, 2009 — Adaptive Planning, the worldwide leader in on-demand financial planning and reporting solutions for companies of all sizes, announced today that Red Herring has named Adaptive Planning a winner in the software category for the "Red Herring 100 North America" award, a prestigious award honoring this year’s most promising private technology ventures in North America. The Red Herring editorial team used an intensely competitive process to select the most innovative companies from a pool of 1,200, leaving only 100 winners. Award-winning companies were evaluated on both quantitative and qualitative criteria, such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their ecosystem.

This unique assessment of potential is complemented by a review of the actual track record and standing of a company, allowing Red Herring to see past the “buzz” and make the list an invaluable instrument for discovering and advocating the greatest business opportunities in the industry.

"This year was especially difficult," said Alex Vieux, Publisher and CEO of Red Herring. "There were so many great companies producing really innovative and amazing products that we had a difficult time selecting the final 100. We know that this year’s crop will grow into some amazing companies that are sure to go far."

For over 10 years, The Red Herring 100 North America award, open to private technology companies headquartered in North America, is given to the top 100 tech companies based upon technology innovation, management strength, market size, investor record, customer acquisition and financial health. During the several months leading up to the announcement, hundreds of companies in the telecom, communications, security, Web 2.0, software, hardware, biotech and clean tech related industries sent in their submissions to qualify for the award. The Red Herring Top 100 winners were announced at a special Awards Ceremony at the Red Herring Conference in San Diego.

“Our top-notch executive team, consistent record of innovation, and industry-leading products have enabled us to rapidly grow our business,” said William A. Soward, CEO of Adaptive Planning. “We have continued to add customers at a record rate during the downturn because our on-demand solutions for budgeting, forecasting, reporting, and ’what-if’ analysis make it easier for companies to manage through economic uncertainty. We’re honored that Red Herring has recognized us for these achievements.”

About Red Herring

Red Herring is a global media company uniting the world’s best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine; an online daily technology news service; technology newsletters, and major events for technology leaders around the globe. Red Herring provides an insider’s access to the global innovation ecosystem, featuring unparalleled insights on the emerging technologies driving the economy. For more information, visit www.redherring.com

About Adaptive Planning

Adaptive Planning is the worldwide leader in on-demand financial planning and reporting solutions that improve financial agility, strengthen collaboration, and drive better-informed, more strategic business decisions in companies of all sizes. Adaptive Planning makes it easy to move beyond spreadsheets and automate budgeting, forecasting, and reporting, without the cost and complexity associated with traditional business intelligence and BPM software. With free software, free trials, and both on-demand and on-premise deployment options, Adaptive Planning provides the fastest and easiest approach to streamline and elevate your financial management. Adaptive Planning is headquartered in Mountain View, Calif. and can be reached at 650-528-7500 or www.adaptiveplanning.com.

Media Contacts:

Derek Kober
GlobalFluency
650-433-4233
dkober@globalfluency.com

Greg Schneider
Adaptive Planning
650-810-0525
gschneider@adaptiveplanning.com