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FOR IMMEDIATE RELEASE

Adaptive Planning CEO William A. Soward To Speak At 4th Annual Pacific Crest On Demand Conference

Soward to Present to Venture Capital, Private Equity and Investment Bank Executives


MOUNTAIN VIEW, CA — February 25, 2009 — Adaptive Planning, the worldwide leader in on-demand financial planning and reporting solutions for companies of all sizes, today announced that CEO William A. Soward will be presenting at the 4th Annual Pacific Crest On Demand Conference at the St. Regis Hotel in San Francisco. The presentation will cover the company strategy and provide a business update including discussion of the company's strong momentum in the marketplace, particularly in light of the economic downturn. Adaptive Planning experienced record growth in 2008, marked by significant national and international key customer wins.

Soward will join other executives from leading on demand providers such as Concur Technologies(CNQR), DemandTec(DMAN), Kenexa(KNXA), NetSuite(N), Omniture(OMTR), RightNow Technologies (RNOW), Salary.com(SLRY), SuccessFactors(SFSF), Taleo(TLEO), Vocus(VOCS), Websense(WBSN), E2Open, Eloqua, Intacct, and many more.

Adaptive Planning's presentation will take place on Thursday, February 26, 2009 at 1:30pm PST.

About Adaptive Planning

Adaptive Planning is the worldwide leader in on-demand financial planning and reporting solutions that improve financial agility, strengthen collaboration, and drive better-informed, more strategic business decisions in companies of all sizes. Adaptive Planning makes it easy to move beyond spreadsheets and automate budgeting, forecasting, and reporting, without the cost and complexity associated with traditional business intelligence and BPM software. With free software, free trials, and both on-demand and on-premise deployment options, Adaptive Planning provides the fastest and easiest approach to streamline and elevate your financial management. Adaptive Planning is headquartered in Mountain View, Calif. and can be reached at 650-528-7500 or www.adaptiveplanning.com.



Media Contacts:

Derek Kober
GlobalFluency
650-433-4233
dkober@globalfluency.com

Greg Schneider
Adaptive Planning
650-810-0525
gschneider@adaptiveplanning.com

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