Quidel Corporation, headquartered in San Diego, California, is a leading manufacturer of diagnostic healthcare solutions serving to enhance the health and wellbeing of people around the globe. Quidel manufactures well-known and respected products, marketed under the leading brand name of QuickVue®, providing healthcare professionals with accurate and cost-effective diagnostic information at the point of care.
With North America and international sales generating some $159 million in 2011 revenue, forecasting and reporting has long been important to Quidel. For some years the company had used spreadsheets for forecasting and Prophix for planning, but the company found Prophix difficult to work with and felt it lacked flexibility – especially because users couldn't generate their own reports.
Creating variance reports was cumbersome because of the time-consuming manual process required to extract data from its Baan enterprise resource planning (ERP) system and reformat it before bringing it into Prophix. Reports were run only on a monthly basis, generally with a one-week or longer lag for transferring data and preparing it for reporting.
"The manual import from our ERP system was very time consuming because our version of Prophix required the use of templates to distinguish what function data belonged to," says Tyler Tracy, Manager of Financial Planning and Analysis at Quidel. "After we downloaded the GL data, we had to manually concatenate it with other figures in order to identify manufacturing versus non-manufacturing departments before upload into Prophix. The process was very manual."
Reporting was also cumbersome because it would tie up the database. "With Prophix, changes could be made at the lower levels, but it was a bit like a library system in that a full roll-up could not be done until all books were checked back in. If changes were made at the Administrative level, databases would have to be re-checked out in order for users to run their own reports. Because this wasn't
workable with 40 users, reporting was left to the Admin/FP&A group," Tracy says. "This made us reluctant to do reporting beyond absolute necessities. Running reports could take a couple of days. It was a nightmare."
The difficulty of working with its existing planning and reporting system was compounded after the acquisition of Diagnostic Hybrids, which had a different ERP system and a different chart of accounts. Quidel needed a forecasting and reporting solution that included faster and easier to use reporting, and that could help the company gain insight into its total operations, including Diagnostic Hybrids.
Diagnostic Hybrids was already using Workday Adaptive Planning, for planning and reporting when acquired by Quidel. Impressed by what they saw, Quidel opted to deploy Workday Adaptive Planning for all of its planning and reporting needs. Tracy notes: "We considered continuing with Prophix, but Workday Adaptive Planning won hands down because of its multi-instance capabilities, along with the ease of reporting."
Diagnostic Hybrids currently uses a different ERP system and chart of accounts than Quidel, although Quidel has plans to migrate them to its Baan ERP system, followed by a company-wide migration to the Infor10 ERP system. The Workday Adaptive Planning multi-instance capability makes it easy for Quidel and Diagnostic Hybrids to each plan and report in its own instance of Workday Adaptive Planning, each using its own chart of accounts. A simple one-time mapping process made it easy to translate segments from the Diagnostic Hybrids chart of accounts to the Quidel chart of accounts for automated company-wide consolidation of data, providing executives with an integrated view of operations.
Quidel was also excited to move from its previous on-premise system to the software-as-a-service delivery model of Workday Adaptive Planning. Workday Adaptive Planning was ready-to-implement, with next-to-no set-up expenditures. The ease of implementation and use and low cost made Workday Adaptive Planning highly appealing for replacing the legacy Prophix application.
The company takes full advantage of Workday Adaptive Planning functionality, including Cube Sheets for planning multi-dimensional data, such as business units, product families, and countries. Multi-dimensional sheets are also used for R&D project expense planning. The company also uses Workday Adaptive Planning for revenue and capital planning, plus business unit planning and reporting, and is planning to expand use of Workday Adaptive Planning to project planning and reporting. Quidel uses Workday Adaptive Planning for a wide range of reporting, including budget to actuals, actuals to forecast, and current actuals to prior year actuals.
The company uses two Workday Adaptive Planning' Connectors to data import and export between Workday Adaptive Planning and its other enterprise systems. Working with the Workday Adaptive Planning Professional Services team, Quidel deployed Workday Adaptive Planning Connectors to import data from two separate databases within its ERP system – one for actual expense data, the other for actual revenue data. The benefits Quidel gained from Workday Adaptive Planning are found in this customer success story.
The company is so impressed with Workday Adaptive Planning that it plans to expand the number of people using it. "Currently we have five people who regularly use Workday Adaptive Planning, and another 15 or so who frequently log in to run reports," Tracy says." Our plan is to get everybody to become skilled users so they can run their own reports at more regular intervals."
Quidel has enjoyed a number of benefits since moving from Prophix to Workday Adaptive Planning, including a faster planning and reporting process that provides savings of more than $40,000 per year, better visibility into the business through using multiple instances of the solution, the flexibility to react to changes, and self-service reporting.
Faster Reporting Process Saves More than $40,000 per year
"The time savings have been huge," Tracy says, in summing up one of the biggest benefits Quidel has seen from its move from Prophix to Workday Adaptive Planning. "We've saved significant time across a range of functions because we no longer have to manually transfer data and restructure it in order to create reports. It used to take us a week each month after the books closed. Now we import data in just minutes during month-end close. This allows us a preliminary look at the financials, giving us time to identify and correct missed accruals and expenses. Then we can have information to people in real-time."
Tracy was so impressed by the time savings that she created a return-on-investment analysis, which looked at hours saved by analysts, FP&A management, IT resources, and by employees logging in as remote users, and found some $45,000 in annual savings. "We determined the project had a payback time of one year and an NPV cash flow of $41,826."
Better Visibility into the Business by Using Multiple Instances
Quidel faced a challenge common to many companies involved with acquisitions and mergers: How to obtain a holistic view of the combined company when dealing with multiple business entities, each with its own ERP system and chart of accounts?
The answer was found with the ability of the Workday Adaptive Planning multiple instance capability – in this case one instance for Quidel, which serves as the corporate planning and reporting instance, as well as the consolidating parent instance, and another for Diagnostic Hybrids, which functions independently but is seamlessly consolidated with the parent instance. A simple one-time mapping process made it easy to translate segments from the Diagnostic Hybrids chart of accounts to the Quidel chart of accounts for automated company-wide consolidation of data. "Prior to our deploying Workday Adaptive Planning, it was very difficult to get a complete view of our operations because of the different ERP systems," Tracy says. "We couldn't speak the same language. Every month we spent a lot of time manipulating data to get things to properly fit together. Things are so much easier now. We can go into either instance and find exactly the information we need. We've gained better visibility into our operations."
Flexibility to React More Quickly to Changes
The company's previous planning application was used only for once a year annual operating planning, with other forecasting work done in Excel spreadsheets. The process was cumbersome and time consuming, making it difficult to react to market or organizational changes.
"Workday Adaptive Planning allows us to be a lot more accurate in our planning because it is so much easier to update information as needed," Tracy says. "As soon as we finalize the annual budget, things have already begun to change, especially in the area of R&D, or if there is a department reorganization, or changes to revenue streams. We now have the flexibility to immediately react to keep information relevant and up to date."
Managers and other business users at Quidel can now access actual and plan information whenever they need it, which stands as a major advancement over their previous system, in which monthly reports were distributed after a week-long or longer lag after closing.
"Our users now have access to the data they need any time they want," Tracy says. "With our old solution somebody in our group had to go run the reports for them. Now they can access the reports on their own and see where they stand at any point in time, which means they can make timely course adjustments. They can do a lot of different things that they just did not have the ability to do before."
The ready access to information helps managers to better control their operations. "They now have more of a real-time access to information which helps them better analyze their business, and to have a clearer picture of what is happening within their groups," Tracy says. "Gaining this kind of visibility is a huge benefit, and our people love it."